What
factors are important for planning your marketing campaigns? If you’re like
most businesses, you’re more worried about the customers spending budget,
location, age and habits. Little thought is really given to the gender of your
audience (unless your product is gender-based).
In
the SaaS
industry, businesses tend to overlook this crucial factor. Because of this,
money is being left on the table – and lot’s of it. Companies that want to
boost their conversions must focus on personalization. This can be done using
Name Gender Pro’s list of names by gender.
This
name gender database comes with a simple gender checker, which can help
streamline checking your own database of names. You can quickly come up with
two lists – male and female – which can then be used to personalize your
campaigns.
Our
first name gender database
uses names collected from around the world and offers a high accuracy rate. Not
knowing the name gender of your customers is holding your business back from
increased revenue.
If
used properly, you can use our name gender database to:
● Increase email open rates by 25 percent
● Boost conversion rates by 30 percent
● Raise click through rates by over 25
percent
● Enhance retargeting rates by over 40
percent