Wednesday, May 24, 2017

Turning Names into Profits – How Gender Analytics Can Grow Your Business

What factors are important for planning your marketing campaigns? If you’re like most businesses, you’re more worried about the customers spending budget, location, age and habits. Little thought is really given to the gender of your audience (unless your product is gender-based).

In the SaaS industry, businesses tend to overlook this crucial factor. Because of this, money is being left on the table – and lot’s of it. Companies that want to boost their conversions must focus on personalization. This can be done using Name Gender Pro’s list of names by gender.

Gender Analytics

This name gender database comes with a simple gender checker, which can help streamline checking your own database of names. You can quickly come up with two lists – male and female – which can then be used to personalize your campaigns.

Our first name gender database uses names collected from around the world and offers a high accuracy rate. Not knowing the name gender of your customers is holding your business back from increased revenue.

If used properly, you can use our name gender database to:

●      Increase email open rates by 25 percent
●      Boost conversion rates by 30 percent
●      Raise click through rates by over 25 percent
●      Enhance retargeting rates by over 40 percent

This simple, yet underutilized gender marketing segmentation technique is a must for SaaS businesses. Right now, you can jump ahead of the curve and your competition by using Name Gender Pro’s database of over 177,000 names. Order today to start segmenting your campaigns!

Saturday, May 20, 2017

Personalize Your Customer Experience with this One Metric!

Personalization is the marketing buzzword of the decade, and it has caught on in just about every industry except SaaS. Companies in this field are still using old methods to market to a new generation of people and their campaigns are suffering dearly because of it.

A lot of attention is given to buyers’ budgets, locations, online behaviors and purchasing habits. This is all great, but it doesn’t do much if you’re not classifying your customer by gender. Creating male and female categories can further personalize your marketing efforts, and in the process, boost your conversion rates.

Gender based marketing segmentation

But it’s not always simple to know who is male and female, based on first name alone. This is where the world’s largest list of names by gender becomes useful.

Name Gender Pro is the #1 name gender database, which utilizes over 177,000 names collected from all the major English-speaking countries. This gender name checker can be used to transform your website, landing pages, product descriptions, emails and more.

Name Gender Checker

Take the data you already have about your customers and add the final touch by identifying them by gender. Using Name Gender Pro, you will have access to a first name gender database csv, which can be used to correlate with your own database of customer names.

Find out who’s male and female using a list of first names txt provided by Name Gender Pro. The process is seamless and quick, allowing you to get back to what you do best – marketing for your SaaS business.


Buy Name Gender Pro today to get started building stronger campaigns that will boost conversions!

Sunday, May 14, 2017

How Knowing the First Name of Your Customers Can Boost Your Revenue by 50%!

The single goal of every business is to increase revenue. The key to achieving this goal it to boost conversion rates. Only with the right techniques is this made possible. Gender marketing is a commonly overlooked tool that can enhance campaigns and customer buying journeys. The issue is most businesses (especially in the SaaS industry) have no segmentation based on gender. They are using the same emails, newsletters and landing pages for both sexes.

But how can you really know which customers are male and female? With a gender marketing database, like Name Gender Pro, you can find out the gender of names in your own database. This is done by matching the hundreds of thousands of names collected from around the world.

First Name of Your Customers Can Boost Your Revenue

Once you know the gender of first name, you can segment your customers into male and female campaigns. This can also work if you already have segments based on other criteria, making them even more personalized.

In order to see a difference in your conversions and revenue, you need to test out your campaigns. You can use gender marketing analytics to help determine which are working and why.

It’s essential to know how to design a campaign for women vs. men. For instance, you’ll find that:

●      Women like longer product descriptions with insights and research – men don’t.
●      Women tend to shop between noon and 1pm, while men shop between 7pm and 8pm.
●      It takes women 14 minutes to make a purchase, while it takes men 10 minutes.


Small facts like these are game changers, but only if you’re using them to your advantage. Consider ordering Name Gender Pro to get started segmenting your campaigns and watch your revenue grow!

Monday, May 8, 2017

Gender Marketing: This Consumer Metric Can Change Your Business Forever!

Write down a list of ways you can improve your marketing campaign. Does gender marketing make it to the list? If not, you are like many companies in the SaaS industry. The gender of your customers is one of the most important factors you can use to increase your conversion rates and profits.

Without gender marketing segmentation, it becomes more difficult to personalize your campaigns to suit your customers needs and behaviors. If you do the research, you’ll find that males and females shop and interact with brands differently.

Knowing their genders can help you send emails at the right time of day and design product descriptions accordingly. The key to learning the identity of your customer is by their name. NameGenderPro.com offers a database that’s more than a gender guesser.

gender marketing segmentation

It offers a high accuracy rate for determining the sex of male or female names. You can use our male female name checker to match the names in your database to identify the gender of your customers. Once you do, you can enhance your marketing campaigns substantially.

Here are some of the ways other businesses are using gender marketing to their advantage:

●      Push out emails at the right times to boost open rates
●      Create promotions that are more likely to convert
●      Choose pricing models that accommodate the gender’s preferences
●      Improve visual design of emails and other marketing collateral to attract either sex

There’s a lot you can do to transform the way you market to your customers. Order Name Gender Pro’s name checker male or female today to begin segmenting your database for increased revenue!

Saturday, May 6, 2017

How Customer First Names Can Improve Your Marketing

As a SaaS business owner, you’re always looking for ways to improve your marketing strategies. That’s more reason to explore your options with gender marketing segmentation. Personalizing your campaigns for customers based on their sex can literally make or break your profits.

This is what we’re seeing a lot of in the SaaS industry, where gender is the most overlooked metric in their marketing plans. The way a woman shops for software products is much different than that of a male. For this reason, your campaigns need to reflect their needs and habits.

SaaS industry

If you were able to classify gender by first name, you could turn things around for your SaaS business. You can improve your landing page and email conversions ten fold. The key is to use a name gender check software, such as Name Gender Pro.

This is a database that acts as a name gender guesser to identify the sex of the customers in your own database. The system automatically checks all the names in your database, providing a male and female list you can use to begin segmenting your campaigns.

name gender check

The names male female used in Name Gender Pro were collected from around the world. You can use this gender finder to categorize your customers and campaigns and improve conversions.

Familiarize yourself with how men and women shop, interact with your website and landing pages, and what their preferences are for prices, email layouts and product descriptions. The more you know about your customers by gender, the more effective you can make your campaigns.


Check out NameGenderPro.com today to see how it can grow your SaaS business!